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It Doesn’t Add Up!

Holiday shoppers pay the price for poor math skills

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By: TOM BRANNA

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Attention Black Friday shoppers! That deal may not be so sweet after all. According to a new study from BlitzResults.com, a shocking number of Americans are unable to calculate percentage discounts without a calculator. This means holiday shoppers, already stressed by the demands of the season, are often not making the best decisions when comparing retail offers. Nearly three-quarters (73.1%) of Americans can't perform the math necessary to determine the real value of an advertised sale. An...

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